April Fools' Day 2013: Best of the Brand Hoaxes Our working list of this year's best pranks By Rebecca Cullers

Ah, April Fools' Day. The Super Bowl of satire. The one day when brands are free to indulge in off-brand, often hilarious communications without catastrophic repercussions. Click below to see our working list of this year's pranks. Updated as the day goes on.

Gallery: The Best Brand Hoaxes for April Fools' Day 2013